Meet Our CEO, Matthew England

What advice do you have for young professionals entering the workforce?

“Understand delayed gratification. Have you ever heard of the Stanford marshmallow experiment? A group of kids sees a marshmallow on a plate and are told they can have it if they want, but if you wait, you’ll get two. They followed the kids that chose to wait for the second marshmallow, and those people were more successful, did better in school, had healthier relationships. It teaches you that good things don’t come easily.”

Matthew England is a family man, a self-starter, and the CEO of Aleuro Inc. Born and raised in Jackson, Tennessee, England has always been a natural extrovert. “No one has ever described me as shy,” says England, “I was a total class clown, always the one in trouble.” England remembers actively playing every sport he could, and sharpening his competitive edge. “If it had a ball and a score, I played it,” says England, “but who really developed my competitive drive was my father, he was very competitive. I remember being 5 years old and getting my first Nintendo, and we would play constantly. He took no mercy on me, that sharpened me to do sales and business. He also taught me that it’s never gonna be easy, so just do it.”

As a high schooler, England began paving his path to professional success. “Both of my grandfathers owned businesses,” says England, “my dad always worked for other people. Through seeing the freedom my grandparents had versus my parents, I knew I wanted to own a business.” A notoriously hard worker, England began working at an incredibly young age. “I started mowing lawns with my uncle at 7 years old,” says England, “I did that through my teenage years and went on to bag groceries at Kroger, and held 2 to 3 jobs in college.” Alongside his studies and multiple jobs, England played collegiate golf at Bethel University.

On November 29th, 2010, Matthew England opened the doors of Aleuro Inc. for business. The company name is rooted in what England values most- family. “My grandfather is one of my greatest role models in life,” says England, “his name is Almus Eugene Robbins- Aleuro.” Family is the foundation of the company, which has created quite the record of success in the past eight years. “We work to teach and lead others,” says England, “we want to develop and help other people, ethically and morally teach people the way to do business.”

For the entrepreneurs looking to start their own businesses, England has no shortage of advice.

“Be adaptable- business changes rapidly from day to day, week to week. I initially studied biology in college, and I was a fan of anything science-based, especially Charles Darwin. A lot of people get survival of the fittest the wrong way- he said it was the species most adaptable to change that will succeed, not the strongest.”

“Be very open-minded, embody a ‘down for whatever’ mentality. You may not do it right the first time, but the mentality is everything.”

“Understand failure and what it is, it’s a lesson. The only way to fail is to quit- failure is there to teach you how to succeed.”

As for the culture at Aleuro, England has created an environment that aligns with the exact foundation of the company- family. “You want to create an environment where people can thrive,” says England, “having a close-knit group of people is the most important thing.”

Creating a business and working to add value to the people in your company is no small job, but England cites this experience as being equally valuable to him. “Being my own boss is the most rewarding, yet frustrating experience,” says England, “it is just the most exhilarating and exciting thing, but can be the most stressful as well.” His tip for effective leadership: never ask people to do something you wouldn’t. As for what has fueled his own success, persistence. “Persistence is the biggest thing, I am persistent to a fault.”

In the past eight years, Aleuro Inc. has become an unstoppable machine, with Matthew England at the wheel. That said, the momentum continues to pick up in the Aleuro office. “The biggest thing is to create an opportunity for other people,” says England, “that is the most important thing at the end of the day. We will continue that, and work to grow and develop as an organization.”

 

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Manager or Interior Designer? You decide!

It’s been an honor this week celebrating our company’s 5th anniversary in business. After moving to a new office location this past year, in preparation for our 2016 expansion, the team decided to put their talents to work and create their dream offices.

Our very creative Human Resource Director, Christina England, has been told she has a knack for interior design and we think these pictures solidify that. She single handily decorated her office and decided to go with a glass  and gray theme to portray her idea of a successful, entrepreneurial woman. It was no easy task, but it was worth it! The office is so proud of her accomplishments as both an administrator, as well as THE interior designer for Aleuro Inc.

A similar story occurred for our CEO, Matthew England. He incorporated his personality into the decorating of his office, through his passion for Marvel and DC comics.  Matthew grew up reading the stories of Batman, Iron Man and many more, and wanted his office to portray the childhood heroes he adored, who could overcome all adversity.

With the Christmas holiday around the corner, the office is always bustling with carols, Christmas trees and coffee! Feel free to stop by and visit with us anytime and see our masterpieces in person.

 

Internship of a Lifetime!

IMG_1716When you look for your first internship you’re always a little nervous about choosing a company to work for especially when you know nothing besides your classroom setting. For me, the best internships are the ones where you expand your knowledge and when you are able to make a difference in the company.  And with Aleuro Inc I did both.

Before coming into this company  I was a Junior about to graduate at Texas State University with no internships and in the world of advertising that meant no future.  When I met Aleuro Inc at the career fair at Texas State University, I was unfamiliar with the organization but intrigued that they were offering a major that would be a great addition to my classes this semester.

After two interviews, I received an e-mail that I got the internship for the Public Relations/ Advertisement Internship and all of a sudden my confidence gave me the courage to try for more.  Subsequently, I landed an internship at Texas Monthly and I got into a National Student Advertising Competition.  Interning at Aleuro Inc was probably the best thing that could have ever happened to me.

Since Aleuro Inc was such a small business I had access to things my other peers at Texas State didn’t.  My friends would talk about how all they did wasAIflyer1 “grunt” work, but for me I was able to post anything I wanted to their social media feeds and change up their blog to look more professional.  Whenever I had ideas or opinions they were heard and regarded, which helped them change their website and logo to what it is today.  Working here was like felt like I owned my own ad agency and I was advertising for them.

I made flyers, brochures, videos for YouTube, and updated all of their social media sites.  Working here I felt like I made a difference, but I also learned so much in return.

“What makes this industry unique for anyone wanting an internship is that as Aleuro Inc changed, I changed right along with them.”

I’m so happy to have been given the opportunity to work with this amazing group of individuals and for anyone looking for a job no matter what you majored in or if you just finished high school I would recommend this company to anyone with an open mind ready to learn, and grow.

Never Say Never, Especially to a Navarro!

Just a single year ago, Maricela made a personal decision that it was time to for her to buckle down and be more career-driven; it was time for her to find a company for the new year that she could call home. Mere months later, she started at Aleuro Inc and 8 months following, she has earned the opportunity to expand to our latest office location in Sacramento, California this week.

When she’s not reading her favorite book “The Breadwinner” by Deborah Ellis or cooking Mole, she’s working hard with Aleuro Inc.  When we asked who inspired her she replied, ” My mother inspires me because she is the true definition of a strong, hard-working Latina.”

When we asked what she is most excited about by moving to Sacramento, California she replied, “I’m most excited about the experience itself and moving with six great individuals and doing things that haven’t been done.”
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Marciela’s favorite quote is from a Proverb that states, “Success isn’t how far you got but the distance you traveled from where you started.” Aleuro Inc can see how Maricela has come such a long way and we are going to miss her hilarious stories and positive attitude every morning.  Coming from Chicago to San Antonio to Sacramento shows that she is moving towards bigger and better things and we here at Aleuro Inc wish her the best of luck in her journey!